Wow, that's a beauty!! Probably the most understated watch brand, long history (1832), great innovations (Charles Lindberg's flight over the Atlantic, Amelia Earhart, first winding crown & 1st Olympic timer). Hahaha guess I was poisoned by my granddad & dad!! Anyway, I think bad management killed the brand in the 80s, but hopefully, The Swatch Group could help bring the brand equity back to its glory days & hey, they are doing a wonderful job in China now!
Hang on to it, AhGee, in my opinion, a Longines should be mentioned in the same breath as an IWC or a Panerai anytime!!
I rather push my Alfa Romeo than drive a BMW
Alfa 1.5 Sprint
Alfa 33
Alfa 147
Alfa GT
Alfa Spider 3.2 V6- now
Alfa 4C- maybe next time
Comment